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PRIVACY POLICY

Purpose of this privacy notice
This privacy notice aims to give you information on how Sfoto ltd collects and processes your personal data through your use of this website including any data you may provide through our website and when you sign up to our newsletter or purchase our services.

It is important that you read this privacy notice together with any other privacy notice or fair processing notice we may provide on specific occasions when we are collecting or processing personal data about you so that you are fully aware of how and why we are using your data. This privacy notice supplements the other notices and is not intended to override them.

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This website is not intended for children and we do not knowingly collect data relating to children.

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If you have any questions about this privacy notice, including any requests to exercise your legal rights, please contact us using the details set out below.

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Contact details 

Name: Sfoto ltd

Name or title of contact: Stefania Calderara

E-mail: hello@eyeqstudio.com

We currently collect and process the following information:

  • Personal identifiers, contacts and characteristics (for example, name and contact details)

  • Contact Data includes billing address, delivery address, email address and telephone numbers.

  • Financial Data includes bank account and payment card details.

  • Transaction Data includes details about payments to and from you and other details of services you have purchased from us.

  • Technical Data includes internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform and other technology on the devices you use to access this website.

  • Profile Data includes your username and password, purchases or orders made by you, your interests, preferences, feedback and survey responses.

  • Usage Data includes information about how you use our website and services.

  • Marketing and Communications Data includes your preferences in receiving marketing from us and our third parties and your communication preferences.

  • We also collect, use and share Aggregated Data such as statistical or demographic data for any purpose. Aggregated Data may be derived from your personal data but is not considered personal data in law as this data does not directly or indirectly reveal your identity. For example, we may aggregate your Usage Data to calculate the percentage of users accessing a specific website feature. However, if we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used in accordance with this privacy notice.

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Most of the personal information we process is provided to us directly by you for one of the following reasons:

  • To process and deliver our services

  • To manage our relationship with you

  • To deliver relevant website content and advertisements to you and measure or understand the effectiveness of the advertising we serve to you

We also receive personal information indirectly, from the following sources in the following scenarios:

  • Contact, Financial and Transaction Data from providers of technical, payment and delivery services based outside the EU.

  • Identity and Contact Data from publicly availably sources such as Companies House and the Electoral Register based inside the EU.

  • Technical Data from advertising networks such as Facebook based outside the UK.

We use the information that you have given us:

  • Where we need to perform the contract we are about to enter into or have entered into with you.

  • Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.

  • Where we need to comply with a legal or regulatory obligation. Generally, we do not rely on consent as a legal basis for processing your personal data other than in relation to sending third party direct marketing communications to you via email or text message. You have the right to withdraw consent to marketing at any time by contacting us.

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Under the UK General Data Protection Regulation (UK GDPR), the lawful bases we rely on for processing this information are:

(a) Your consent. You are able to remove your consent at any time.

(b) We have a contractual obligation.

(c) We have a legal obligation.

(d) We have a legitimate interest.

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We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

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Your data protection rights

Under data protection law, you have rights including:

Your right of access - You have the right to ask us for copies of your personal information.

Your right to rectification - You have the right to ask us to rectify personal information you think is inaccurate. You also have the right to ask us to complete information you think is incomplete.

Your right to erasure - You have the right to ask us to erase your personal information in certain circumstances.

Your right to restriction of processing - You have the right to ask us to restrict the processing of your personal information in certain circumstances.

Your right to object to processing - You have the the right to object to the processing of your personal information in certain circumstances.

Your right to data portability - You have the right to ask that we transfer the personal information you gave us to another organisation, or to you, in certain circumstances.

You are not required to pay any charge for exercising your rights. If you make a request, we have one month to respond to you.

Please contact us at hello@eyeqstudio.com if you wish to make a request.

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